What is User Adoption?

In its broadest sense user adoption is the process by which people are encouraged to change their behaviour in some way. Although the process is old, the terminology is relatively new and is often heard when some sort of technology is being introduced that changes a way someone does something. Perhaps one of the best examples … Continue reading What is User Adoption?

Impact! A new model for digital change and transformation

Over the last few years I've worked with many different change management and communication models. I've adapted them and they have undeniably demonstrated real value for the clients I've worked with. But there was always something I couldn't shoehorn in, one essential element that just didn't seem to fit well enough. While I was at … Continue reading Impact! A new model for digital change and transformation