The powerful value of influence in change management

Back in 2018 when I was still working at Dorset County Council I wrote a LinkedIn article about the influence method of change management and how successful it had been despite a limited budget. Having worked for many years on one form of 'change management' or another, from social marketing to digital transformation, I've noticed … Continue reading The powerful value of influence in change management

Introducing the Ghengis Khan method of change management

Ghengis Khan was the much maligned founder and first Great Khan and Emperor of the Mongol Empire. He was feared and he was ruthless, pretty much across the world he conquered what he said went .. there were not questions asked! I often say to clients that there are only two ways to 'do' change … Continue reading Introducing the Ghengis Khan method of change management

10 blog post ideas for your Office 365 SharePoint Communication Site

The latest communication sites may be the first time some companies have given staff a space to share their thoughts in a 'public' (albeit organisation focused) online space that isn't Facebook, Twitter, Instagram or LinkedIn. Before I get into what you could talk about though,it's important to remember that whether you're able to add a … Continue reading 10 blog post ideas for your Office 365 SharePoint Communication Site

Impact! A new model for digital change and transformation

Over the last few years I've worked with many different change management and communication models. I've adapted them and they have undeniably demonstrated real value for the clients I've worked with. But there was always something I couldn't shoehorn in, one essential element that just didn't seem to fit well enough. While I was at … Continue reading Impact! A new model for digital change and transformation

Building an Office 365 influencer network with Great Aunty Jean

People who know me know that I'm particularly addicted to the influence model of adoption and change management. What this means is that, rather like getting business by referral, your company needs to identify it's influencers and engage with them. They will do the heavy lifting of creating a sustainable referral mechanism around the business … Continue reading Building an Office 365 influencer network with Great Aunty Jean

Creating the ideal digital champion’s network

This article originally appeared on my LinkedIn profile here: Creating the ideal digital champion's network. If you’ve ever been to any well-run business network, you’ll know that they all share three characteristics: They allow a disparate group of people from different backgrounds and interests to come together across boundaries they never normally hurdle; They are … Continue reading Creating the ideal digital champion’s network

5 simple questions for a user focused case study

This article originally appeared on my LinkedIn profile here: 5 simple questions for a user focused case study. Broadly, there are two types of advertising, they can be described as 'aspirational' (think the latest iPhone) and 'girl or boy next door' (someone just like me). One of the many reasons they are so effective at … Continue reading 5 simple questions for a user focused case study

Why ‘personal thinking’ matters when it comes to user adoption

This article originally appeared on my LinkedIn profile here: Why personal thinking matters in user adoption and engagement. If you're unsure what 'personal thinking' is just sit back for a moment and allow your mind to empty (as far as it's able to), watch the thoughts flow in and out, spot the ones that settle … Continue reading Why ‘personal thinking’ matters when it comes to user adoption